Terms & Conditions
§1Quotes & Estimates
- Written quotes are valid for 30 days from the date issued unless otherwise stated. Verbal estimates are non-binding and provided for planning purposes only.
- Pricing is based on the scope, materials, and site conditions described at the time of quoting. Sterling Signs reserves the right to issue a revised quote if the scope changes, site conditions differ from what was represented, or the price of any individual material used in the order increases by more than 10% between quoting and production.
- Sterling Signs may decline to proceed with any order, including after a quote is issued, if permitting, site access, or design requirements cannot be met.
- Estimates for vinyl or graphic removal are estimates only. Removal time can vary significantly based on the condition of the existing material and substrate, and may take substantially longer than estimated. If actual removal time is expected to exceed the original estimate, Sterling Signs will notify Customer of the revised cost before continuing the work. Customer may choose to stop work at that point and pay for the completed portion at the original estimated rate, or authorize Sterling Signs to complete the job at the revised rate.
§2Payment Terms
- Orders under $200 are due in full prior to production, unless Customer has been extended Net terms as described below.
- Applicable sales and use tax will be added to invoices in accordance with Tennessee law.
- A minimum order amount of $100 applies to all orders. Orders below this threshold will be quoted at the $100 minimum.
- Most orders require a 50% non-refundable deposit (once materials are ordered or production begins) to schedule production, with the remaining 50% due upon completion of delivery or installation, collected on-site before Sterling Signs’ crew leaves. If Customer will not be present at completion, payment must be pre-authorized or a payment method held on file in advance, to be charged upon completion; otherwise, the balance is due within 24 hours and is subject to the late payment terms below if unpaid after that period.
- Approved commercial, government, and contractor accounts may be extended Net 30 terms (Net 60 in limited cases) at Sterling Signs’ sole discretion. Extension of terms to one order does not obligate Sterling Signs to extend the same terms to future orders.
- Invoices unpaid after their due date accrue a late fee of 1.5% per month (or the maximum permitted by law, if lower). Sterling Signs may suspend production or delivery on any current or future order for accounts with a past-due balance.
- Accepted payment methods are listed on the invoice. A surcharge may apply to credit card payments.
- A returned or declined check is subject to the statutory fee permitted under Tennessee law (T.C.A. §47-29-102) — currently $20, or the amount of the check, whichever is less, for checks under $2,000 (1% of the check amount for checks $2,000 and over) — in addition to the original amount owed. After a returned check, Sterling Signs may require an alternate payment method for future orders.
- Accounts more than 90 days past due may be referred to a collections agency or for legal action, at Sterling Signs’ discretion. Customer is responsible for reasonable collection costs, court costs, and attorney’s fees incurred in recovering a past-due balance, to the extent permitted by law.
§3Production & Lead Times
- Estimated lead times are provided in good faith based on current shop capacity and are not guaranteed delivery dates unless a specific completion date is confirmed in writing.
- A portion of production (including flatbed printing, large-format fabrication, screen printing, and DTF transfers) is performed by third-party vendor partners. Delays caused by a vendor, material supplier, or freight carrier are outside Sterling Signs’ control, and Sterling Signs will notify Customer of any material delay but is not liable for resulting damages.
- Rush production, where available, may incur an additional fee, to be confirmed before work begins.
- Completed orders must be picked up or delivery arranged within 30 days of notification that the order is ready. After 30 days, a storage fee of $25/week applies, capped at 60% of the order’s total value. After 90 days, the order becomes the property of Sterling Signs and may be disposed of, recycled, or repurposed at Sterling Signs’ discretion. Customer remains responsible for all unpaid balances regardless of disposition. Sterling Signs is not liable for damage to products stored beyond 30 days.
§4Design, Proofs & Approvals
- Customer must review and approve a digital proof before production begins. Sterling Signs is not responsible for errors (spelling, layout, sizing, quantity, color selection) that appear on a proof Customer approved.
- Each order includes up to 2 rounds of design revisions at no additional charge. A “revision” means an adjustment to the existing design direction (e.g., text, color, sizing, or layout changes) — it does not include a request for an entirely new design concept. A new concept request is treated as separate design work and billed case-by-case, and does not count against the 2 free revision rounds.
- Changes requested after proof approval and after production has started may incur additional charges and extend the completion date.
- Unless otherwise agreed in writing, Sterling Signs retains ownership of original design files and artwork it creates. Customer receives a license to use the final approved design for the purpose of the order. Final artwork/design files (e.g., logo or vector files, without production markup such as bleeds or cut lines) are provided only if separately purchased.
- Customer is responsible for ensuring it holds the necessary rights to any logos, trademarks, or artwork it provides to Sterling Signs for production, including AI-generated images.
- Customer-supplied artwork, including AI-generated images, that requires cleanup work (such as upscaling or vectorizing) before it can be used in production is billed as a separate service, to be confirmed before the work is done. A $15 per-design fee applies to receive a copy of the cleaned-up file, covering preparation and delivery time.
- Sterling Signs may photograph or otherwise document completed work and use such images for portfolio, marketing, and promotional purposes, including on its website and social media, unless Customer requests in writing that specific images not be used for this purpose.
- Sterling Signs produces signage to Customer’s specifications. Customer is responsible for ensuring ordered signage meets applicable ADA, building code, and local ordinance requirements, unless Sterling Signs has expressly agreed in writing to provide compliance consulting as part of the project.
- Sterling Signs will retain production files for 24 months after order completion. Requests for files beyond 24 months may incur a retrieval and preparation fee.
§5Materials, Color & Finish Variance
Due to differences between screen displays, printed proofs, and physical substrates, minor variation in color, texture, or finish between a proof/mockup and the finished product should be expected and is not a defect. Outdoor materials will also change in appearance over time due to normal UV and weather exposure.
Replacement panels or graphics produced to match previously installed work may vary in color or finish due to material lot differences, dye lot changes, or UV/sun exposure fading of the existing installation. Sterling Signs is not liable for its inability to exactly match prior work.
§6Installation
- Customer is responsible for providing safe, code-compliant access to the installation site, including clearance for lift/bucket truck equipment where applicable, and for disclosing any known hazards (utility lines, structural concerns) in advance.
- For certain product types, Sterling Signs may require a site survey before fabrication begins. If Customer declines a recommended site survey, Sterling Signs is not liable for fit or compatibility issues that a survey would have identified.
- For vehicle graphics and wraps, Customer is responsible for disclosing any aftermarket paint, bodywork, or prior wrap applications on the vehicle. Sterling Signs is not liable for damage to paint upon removal of graphics applied over aftermarket or previously wrapped surfaces.
- Unless otherwise agreed in writing, Sterling Signs will obtain any required municipal sign permits on Customer’s behalf; the municipal permit fee is billed to Customer as a pass-through cost, plus a separate service fee for the time required to prepare and submit the permit application. Customer remains responsible for any required HOA approvals or landlord/property-owner authorizations prior to the scheduled install date.
- If a permit is delayed or denied by the issuing municipality, the installation date will be adjusted accordingly. Sterling Signs is not liable for delays or costs resulting from municipal permit processing or denial.
- If a scheduled installation cannot proceed due to site readiness, access, or permitting issues on Customer’s part, a rescheduling fee may apply.
- Outdoor installations may be rescheduled by Sterling Signs due to unsafe weather conditions, at no penalty to Customer.
- Sterling Signs carries commercial general liability insurance for its installation work; a certificate of insurance is available upon request for qualifying commercial and government projects.
- Installation is deemed accepted upon completion unless Customer or Customer’s representative identifies specific defects in writing within 48 hours of installation. Issues reported after that period are handled under the warranty terms below, rather than as free immediate rework.
§7Warranty
- Sterling Signs warrants its workmanship — including fabrication, vinyl/graphic application, and installation — against defects for a period of 12 months from the date of installation or delivery, unless a different term is specified in writing for a particular product. Materials are covered per the applicable manufacturer’s warranty, which Sterling Signs will pass through to Customer to the extent available.
- This warranty does not cover damage from wind at or exceeding 55 mph peak gust (as recorded by the National Weather Service or the nearest official weather station serving the installation site at the time of the event), hail, lightning, ice, flooding, earthquakes, vandalism, vehicle impact, improper cleaning or maintenance, unauthorized repair or modification, normal wear, or fading/degradation that occurs within expected material lifespan.
- This warranty also does not cover failures caused by pre-existing surface or substrate condition, including but not limited to rust, peeling or chalking paint, low-quality or degraded paint finishes, or application over existing peeling vinyl or graphics.
- Vehicle wraps have an expected lifespan of 3–7 years depending on exposure conditions, maintenance, and vehicle usage. This warranty does not cover wrap failure caused by improper washing, close-range pressure washing, or exposure to fuel or chemical spills.
- Sterling Signs’ sole obligation under this warranty is, at its option, to repair or replace the defective item.
§8Cancellations & Changes
- Deposits are non-refundable once materials have been ordered or production has begun. Orders cancelled prior to production may be refunded less any costs already incurred, including design or proofing time already completed.
- If Customer cancels an order after production has begun, Customer remains responsible for the full order amount — not just the deposit — to cover materials, labor, and production costs already incurred or committed.
- Custom-fabricated items cannot be cancelled or returned once production is complete, as they are made to Customer’s specifications.
§9Limitation of Liability
To the fullest extent permitted by law, Sterling Signs’ total liability for any claim arising from an order is limited to the amount paid by Customer for that order. Sterling Signs is not liable for indirect, incidental, or consequential damages, including lost profits or business interruption, even if advised of the possibility of such damages. This limitation does not apply to claims for bodily injury or third-party property damage arising from Sterling Signs’ installation work, which are addressed separately through Sterling Signs’ commercial general liability insurance.
Customer agrees to indemnify and hold Sterling Signs harmless from any claim, loss, or expense (including reasonable attorney’s fees) arising from a claim that artwork or content Customer supplied — including AI-generated images — infringes a third party’s copyright, trademark, or other intellectual property rights.
§10Force Majeure
Sterling Signs is not liable for delay or failure to perform caused by events beyond its reasonable control, including but not limited to weather, natural disaster, pandemic or public health emergency, supplier or vendor delay, labor shortage, equipment failure, cyberattack or software/system outage, or government action.
§11General Provisions
- Governing Law: These Terms are governed by the laws of the State of Tennessee, without regard to conflict-of-law principles.
- Dispute Resolution: The parties will first attempt to resolve any dispute informally. Unresolved disputes will be subject to the exclusive jurisdiction of the state or federal courts located in Tennessee.
- Severability: If any provision of these Terms is found unenforceable, the remaining provisions remain in full effect.
- Entire Agreement: These Terms, together with the applicable quote and any signed proposal, constitute the entire agreement between the parties regarding the order and supersede prior discussions.
- Amendment: Sterling Signs may update these Terms from time to time; the version in effect at the time an order is placed will govern that order.
- Assignment: Sterling Signs may assign or transfer this agreement, including in connection with a sale or transfer of its business. Customer may not assign this agreement without Sterling Signs’ prior written consent.
§12SMS Terms of Service
By opting into SMS from a web form or other medium, you are agreeing to receive SMS messages from Sterling Signs. This includes SMS messages for customer care. Message frequency varies. Message and data rates may apply. See privacy policy at https://sterlingsigns.net/privacy-policy/. Message HELP for help. Reply STOP to any message to opt out.


